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	<title>Eric Guerin&#039;s Inane Ramblings</title>
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		<title>Adelie Studios 2.0 &#8211; the relaunch</title>
		<link>http://www.ericguerin.net/blog/adelie-studios-20-relaunch/</link>
		<comments>http://www.ericguerin.net/blog/adelie-studios-20-relaunch/#comments</comments>
		<pubDate>Mon, 01 Feb 2010 20:07:20 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[branding]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[online video]]></category>
		<category><![CDATA[adelie studios]]></category>
		<category><![CDATA[animated tutorials]]></category>
		<category><![CDATA[animation]]></category>

		<guid isPermaLink="false">http://www.ericguerin.net/blog/?p=458</guid>
		<description><![CDATA[So as promised the first step to relaunching Adelie Studios was the new logo design, thanks to all those who helped with the design process.
Now I have completely overhauled the website making it more user friendly, focused on online video animation and generally cooler in all ways. I give you the 62% more awesome&#8230;Adelie Studios [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Rebranding Adelie Studios &#8211; The Reveal</title>
		<link>http://www.ericguerin.net/blog/rebranding-adelie-studios-design-reveal/</link>
		<comments>http://www.ericguerin.net/blog/rebranding-adelie-studios-design-reveal/#comments</comments>
		<pubDate>Thu, 14 Jan 2010 15:56:06 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[branding]]></category>
		<category><![CDATA[inspiration]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[adelie studios]]></category>
		<category><![CDATA[animation]]></category>
		<category><![CDATA[crowd sourcing]]></category>
		<category><![CDATA[logo design]]></category>
		<category><![CDATA[messaging]]></category>

		<guid isPermaLink="false">http://www.ericguerin.net/blog/?p=453</guid>
		<description><![CDATA[The people have spoken! Many through Facebook or Twitter, some by email and a handful on the blog in the comments. Crowd sourcing the design was definitely a great idea and I got a lot of ideas and feedback that I wouldn&#8217;t have gone to on my own.
#6 was the overwhelming favorite however a number [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<item>
		<title>Rebranding Adelie Studios</title>
		<link>http://www.ericguerin.net/blog/rebranding-adelie-studios/</link>
		<comments>http://www.ericguerin.net/blog/rebranding-adelie-studios/#comments</comments>
		<pubDate>Mon, 11 Jan 2010 19:50:24 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[branding]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[adelie studios]]></category>
		<category><![CDATA[animated marketing videos]]></category>
		<category><![CDATA[animation]]></category>
		<category><![CDATA[logo design]]></category>
		<category><![CDATA[tutorials]]></category>

		<guid isPermaLink="false">http://www.ericguerin.net/blog/?p=447</guid>
		<description><![CDATA[It was has been almost 10 years ago since Adelie Studios was started as predominantly a graphic and web design company and a lot has changed since then. Now I am doing mostly online marketing animation and animated tutorial videos&#8230;not so much graphic or web design. So because of this shift in my design focus [...]]]></description>
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		<slash:comments>3</slash:comments>
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		<title>Buzzworthy Wednesday: Liberty Mutual &#8220;Good Vibrations&#8221;</title>
		<link>http://www.ericguerin.net/blog/buzzworthy-wednesday-liberty-mutual-good-vibrations/</link>
		<comments>http://www.ericguerin.net/blog/buzzworthy-wednesday-liberty-mutual-good-vibrations/#comments</comments>
		<pubDate>Wed, 02 Dec 2009 12:00:57 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Buzzworthy Wednesday Video]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[online video]]></category>
		<category><![CDATA[animation]]></category>
		<category><![CDATA[buzzworthy wednesday]]></category>
		<category><![CDATA[Jérémy Clapin]]></category>
		<category><![CDATA[liberty mutual]]></category>
		<category><![CDATA[message]]></category>
		<category><![CDATA[responsibility project]]></category>

		<guid isPermaLink="false">http://www.ericguerin.net/blog/?p=370</guid>
		<description><![CDATA[Liberty Mutual has been using the &#8220;good karma&#8221; branding message for a number of years now. This week&#8217;s Buzzworthy Wednesday is a recently created animated addition to their Responsibility Project. It&#8217;s not often that you see a company take the marketing strategy to create change and to be authentic about it. I think this message [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Don&#8217;t Stay &#8220;On Message&#8221; Think Like a Human</title>
		<link>http://www.ericguerin.net/blog/stay-on-message-think-human/</link>
		<comments>http://www.ericguerin.net/blog/stay-on-message-think-human/#comments</comments>
		<pubDate>Tue, 01 Dec 2009 16:46:12 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[branding]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[Blendtec]]></category>
		<category><![CDATA[chad northrup]]></category>
		<category><![CDATA[chatterbox]]></category>
		<category><![CDATA[engagement]]></category>
		<category><![CDATA[sales messaging]]></category>

		<guid isPermaLink="false">http://www.ericguerin.net/blog/?p=402</guid>
		<description><![CDATA[A recent post by Chad Northrup at Chatterbox about LinkedIn being the &#8220;No Fun Social Network&#8221; recently got me thinking about many of the companies I have worked with that are clinging to the old school methodology of marketing by constantly staying on message and not seeing what is going on right now in the [...]]]></description>
		<wfw:commentRss>http://www.ericguerin.net/blog/stay-on-message-think-human/feed/</wfw:commentRss>
		<slash:comments>6</slash:comments>
		</item>
		<item>
		<title>Buzzworthy Wednesday: &#8220;The Way We Get By&#8221; Documentary</title>
		<link>http://www.ericguerin.net/blog/buzzworthy-wednesday-documentary/</link>
		<comments>http://www.ericguerin.net/blog/buzzworthy-wednesday-documentary/#comments</comments>
		<pubDate>Wed, 18 Nov 2009 15:08:18 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Buzzworthy Wednesday Video]]></category>
		<category><![CDATA[inspiration]]></category>
		<category><![CDATA[online video]]></category>
		<category><![CDATA[Bangor Maine]]></category>
		<category><![CDATA[Bill Knight]]></category>
		<category><![CDATA[documentary]]></category>
		<category><![CDATA[Iraq War]]></category>
		<category><![CDATA[Jerry Mundy]]></category>
		<category><![CDATA[Joan Gaudet]]></category>
		<category><![CDATA[PBS]]></category>
		<category><![CDATA[POV Series]]></category>
		<category><![CDATA[The Way We Get By]]></category>
		<category><![CDATA[troop deployment]]></category>

		<guid isPermaLink="false">http://www.ericguerin.net/blog/?p=373</guid>
		<description><![CDATA[So this is a departure for me. Typically for Buzzworthy Wednesday I am profiling different marketing videos, websites or designs that are really unique and I believe worth a look if you haven&#8217;t seen them yet. Sometimes the branding is subtle but this week&#8217;s is a complete departure and has absolutely nothing to do with [...]]]></description>
		<wfw:commentRss>http://www.ericguerin.net/blog/buzzworthy-wednesday-documentary/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Buzzworthy Wednesday: The Battle for Milkquarious</title>
		<link>http://www.ericguerin.net/blog/buzzworthy-wednesday-battle-milkquarious/</link>
		<comments>http://www.ericguerin.net/blog/buzzworthy-wednesday-battle-milkquarious/#comments</comments>
		<pubDate>Wed, 11 Nov 2009 16:07:06 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Buzzworthy Wednesday Video]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[online video]]></category>
		<category><![CDATA[Battle for Milkquarious]]></category>
		<category><![CDATA[buzzworthy wednesday]]></category>
		<category><![CDATA[california milk processor board]]></category>
		<category><![CDATA[destination website]]></category>
		<category><![CDATA[Goodby Silverstein and partners]]></category>
		<category><![CDATA[Got Milk?]]></category>
		<category><![CDATA[Milkquarious]]></category>
		<category><![CDATA[White Gold]]></category>

		<guid isPermaLink="false">http://www.ericguerin.net/blog/?p=354</guid>
		<description><![CDATA[The Battle for Milkquarious, is a 20-minute online rock opera about a rock icon named White Gold fighting for justice and his girl on the faraway planet of Milkquarious&#8230;that description alone is worthy of Buzzworthy Wednesday. This destination website with movie was launched in mid-October by the California Milk Processor Board and agency Goodby, Silverstein [...]]]></description>
		<wfw:commentRss>http://www.ericguerin.net/blog/buzzworthy-wednesday-battle-milkquarious/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Buzzworthy Wednesday: Martin Williams &#8220;Fire the Flu&#8221;</title>
		<link>http://www.ericguerin.net/blog/buzzworthy-wednesday-martin-williams-fire-flu/</link>
		<comments>http://www.ericguerin.net/blog/buzzworthy-wednesday-martin-williams-fire-flu/#comments</comments>
		<pubDate>Thu, 05 Nov 2009 03:45:13 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Buzzworthy Wednesday Video]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[online video]]></category>
		<category><![CDATA[ad agency]]></category>
		<category><![CDATA[buzzworthy wednesday]]></category>
		<category><![CDATA[flu]]></category>
		<category><![CDATA[H1N1]]></category>
		<category><![CDATA[Martin Williams]]></category>

		<guid isPermaLink="false">http://www.ericguerin.net/blog/?p=349</guid>
		<description><![CDATA[This was a really campy fun little video put together by the Martin Williams Ad Agency as a &#8220;non-billable, politically acceptable video for the work place&#8221;. That&#8217;s why it&#8217;s the Buzzworthy Wednesday video for this week. It&#8217;s basically a tutorial video about the H1N1 and seasonal flu but it&#8217;s done in a retro &#8220;public service [...]]]></description>
		<wfw:commentRss>http://www.ericguerin.net/blog/buzzworthy-wednesday-martin-williams-fire-flu/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>NomX3 and GaryVee: Wining, Dining and Signing Live Feed</title>
		<link>http://www.ericguerin.net/blog/nomx3-garyvee-wining-dining-signing-live-feed/</link>
		<comments>http://www.ericguerin.net/blog/nomx3-garyvee-wining-dining-signing-live-feed/#comments</comments>
		<pubDate>Fri, 16 Oct 2009 01:26:10 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[networking]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Gary Vaynerchuk]]></category>
		<category><![CDATA[GaryVee]]></category>
		<category><![CDATA[Jeff Cutler]]></category>
		<category><![CDATA[Mike Langford]]></category>
		<category><![CDATA[NomX3]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.ericguerin.net/blog/?p=326</guid>
		<description><![CDATA[There is an outstanding opportunity to meet Gary Vaynerchuk, get a copy of his new book &#8220;Crush It&#8221; and join Mike Langford and Jeff Cutler for a live taping of NomX3 this Friday from 6:00 PM &#8211; 10:00 PM at the Estate in Boston. 
This is an outstanding opportunity to meet Gary who has one [...]]]></description>
		<wfw:commentRss>http://www.ericguerin.net/blog/nomx3-garyvee-wining-dining-signing-live-feed/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Buzzworthy Wednesday: Grizzly Bear &#8220;Two Weeks&#8221; Video</title>
		<link>http://www.ericguerin.net/blog/buzzworthy-wednesday-grizzly-bear-two-weeks-video/</link>
		<comments>http://www.ericguerin.net/blog/buzzworthy-wednesday-grizzly-bear-two-weeks-video/#comments</comments>
		<pubDate>Wed, 07 Oct 2009 12:00:46 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Buzzworthy Wednesday Video]]></category>
		<category><![CDATA[online video]]></category>
		<category><![CDATA[buzzworthy wednesday]]></category>
		<category><![CDATA[Gabe Askew]]></category>
		<category><![CDATA[Grizzly Bear]]></category>
		<category><![CDATA[interview]]></category>
		<category><![CDATA[two weeks]]></category>
		<category><![CDATA[VRay]]></category>
		<category><![CDATA[vray.info]]></category>

		<guid isPermaLink="false">http://www.ericguerin.net/blog/?p=306</guid>
		<description><![CDATA[This is an amazing video created by architectural visual artist Gabe Askew, a fan of the band Grizzly Bear for the band&#8217;s track &#8220;Two Weeks&#8221;. This fantasy filled animation is truly breath-taking which is why it&#8217;s my choice for this week&#8217;s Buzzworthy Wednesday. While not a traditional marketing piece (the artist was not paid to [...]]]></description>
		<wfw:commentRss>http://www.ericguerin.net/blog/buzzworthy-wednesday-grizzly-bear-two-weeks-video/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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